They earn by making youngsters happy
Five years ago, Caesar Kungu and Ofer Shanny came together to found Star Jump, a firm specialising in indoor and outdoor entertainment activities.
This happened after Shanny went on holiday in South Africa with his children.
Apparently, the children enjoyed the activities at the entertainment centres so much that many days after arriving in Kenya, they kept demanding to be taken back to South Africa.
“The persistence led Shanny to realise there was an opportunity here,” said Kungu who was the family’s fitness instructor for a long time.
“He called me and we got into family entertainment business. Five years later, we are doing great and the field has a lot of potential,” he added.
Star Jump facilities are found at Nakumatt Junction, Capital Centre, Galleria Mall and Greenspan Mall.
They also had a play area at the Westgate Mall before terrorists struck on September 21, last year.
The high traffic at the malls serves as a source of customers for Star Jump.
Besides, they do not need to invest much in marketing and advertising as they get these privileges as tenants.
Star Jump hosts outdoor birthday parties and sometimes partners with companies to host events like team building and family fun fairs.
At Star Jump, children and teenagers enjoy a variety of activities that include tampolines, car rides, merry-go-rounds, electric trains and bouncing castles.
Although the business is facing a dry spell at the moment due to the reopening of schools, Kungu says it will pick in two months.
To put up a complete family entertainment centre with all facilities including outdoor and the indoor gadgets, Kungu says one requires about Sh20 million.
“A trampoline costs Sh2 million or Sh3 million, import duty inclusive,” he said.