Nairobi News

General

NiteOut to help hospitality entrepreneurs recover from Covid-19 pandemic

Online advertising company NiteOut has unveiled its newly developed system to help Small and Medium Enterprises in the hospitality and entertainment industries recover from effects of the Covid-19 pandemic.

Speaking during the unveiling that coincided with its 4-year celebration, NiteOut Kenya Limited Managing Director Mariam Abdul noted that the platform aimed to enable enterprises recover from low turnover, gain customers, rebuild their businesses and increase revenues through ads and publicity on its digital platforms.

“The Pandemic was a tough season for many enterprises in the hospitality industry. However, it has also created opportunities for businesses to expand their reach online through our platform,” she said.

She added, “As NiteOut, we are not only celebrating our existence and milestones for four years, but also showcasing the impact of our services to small medium enterprises (SME’S) and the online social community we have built over the years.”

The relaxed denim and white themed event which was held at The Sankara Hotel attracted sponsorship from topflight brands, including Beluga, Dion Wines, Executive Water, Glenfiddich, Hendricks and Safaricom.

NiteOut Kenya is a company that was registered in 2016 with the main purpose of offering a one-stop shop for the Kenyan nightlife.

The platform aids hotels, restaurants, lounges, bar, clubs and event organisers to create public awareness through adverts on their products and services.