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Potato farmer wins Sh5 million in Season 2 of BYOB TV show


A 25-year-old potato farmer is the winner of the second season of the Blaze Be Your Own Boss (BYOB) TV show which came to a dramatic end on Sunday evening.

Brian Rono who hails from Lembus, Baringo County walked away with the grand prize following 10 weeks of intense competition.

Rono beat 11 other contestants to emerge the last boss standing.

An overwhelmed Rono said he was grateful to have had the opportunity to interact with strong, ambitious, young people during the competition.

PRIZE MONEY

“I came with nothing but the desire to show my grit has seen me win this money because I know what I am capable of achieving,” Rono told Nairobi News.

The father of one stood out throughout the competition for his leadership and no-nonsense attitude, giving viewers a glimpse into the tenacity that saw him overcome a challenging childhood and financial constraints to graduate from Moi University and set up his own business.

Mr Rono’s prize money consists of Sh3 million in cash and the remainder in business support from Safaricom.

“I intend to invest in my farm and use the money to expand my investment portfolio so as to diversify my sources of income,” he added.

In the show, the contestants navigated their way through an assortment of challenges with the aim of proving their grit, endearing themselves to the judges and at the end of it walking away with the ultimate prize.

OTHER FINALISTS

The panel of judges included media personality, Caroline Mutoko, entrepreneur Trushar Khetia, and rapper come businessman King Kaka,

In second and third place were beef farmer Monica Nyawira and budding public relations and marketing consultant Daisy Wanzala, who won Sh1 million and Sh700,000 respectively.

Babra Chege, who was evicted in episode 5, won the Sh500,000 Fan’s Choice award after garnering the highest votes cast through Shake & Vote on mySafaricom app.

Safaricom launched its youth network BLAZE in 2016 with the aim of providing relevant products and services to Kenyans under the age of 26 years.

A sub-brand of Safaricom, BLAZE was founded on what Kenyan youth say is most important to them: freedom, empowerment and success.