Nairobi News


Nairobi entrepreneur wins brand new Subaru in promotion

A city entrepreneur is the winner of the grand Prize in the just concluded ‘Win-a-Ride’ consumer promotion which was launched by Kenya Breweries in August.

Owen Karanja, 37, a father of one who runs a printing business in Nairobi, drove off in a brand new Subaru XV valued at Sh4.2 million with a one year comprehensive insurance cover.

The handing over of the vehicle brought to an end the 8-week promotion in which over 11,000 consumers won daily, weekly and monthly prizes.

While speaking to Nairobi News, an excited Karanja said it was the first time that he has won anything that big.


“We had a get together with my former school mates and we bought Smirnoff, I scratched the bottle and then sent the code and forgot about it. I was surprised when I received a call from KBL last week informing me that I had won the grand prize,” he said.

Speaking during the Subaru XV hand over event at EABL headquarters on Friday afternoon, Sales Director- Premium Trade Andrew Kilonzo said:

“Win-a-Ride illustrates our long standing commitment to ensure that we are an integral part of every celebration that our consumers have not only by availing quality drinks, but also through appreciation and recognition platforms such as this.”

To participate in the promotion, consumers were required to buy either a Smirnoff Vodka, Baileys or Johnnie Walker Red and scratch a panel on the bottle to reveal the six-digit alphanumeric code and send the code to stand a chance of winning.