Nairobi News

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iWorld revamps Westgate store with more focus on online buyers

Authorised Apple products re-seller, Salute iWorld, has refurbished and relaunched its store selling apple products and accessories which is situated in Westgate shopping mall at Westlands in Nairobi.

According to iWorld, the move is aimed at better serving customers of Apple products in the mobile telephone sale industry with its fast changing trends

Speaking at the launch, Salute Holdings Managing Director Mr Vivek Mehra said the store was now trendier and is the first of its kind in the region.

“Even though the Internet of Things (IoT) is threatening to take over the retail space, there is need to strike a balance on offline and online sales in a bid to fully cater to both preferences,” he said.

“‘Today, a large number of people make their purchasing decisions by searching for items on the internet and making online purchases and that is why we have gone full throttle on our e-commerce sites that offer easier and real time access to our products and convenient online purchases.”

On her part, Salute Holdings Business Development Manager Ms Michelle Abuya said Salute iWorld seeks to provide high quality products and services at a fair price with better solutions for clients.

“This revamp is one of many to come as we seek to position Salute iWorld on the world map as a leading authorised reseller of Apple products and accessories,” she added.

Salute Holdings MD has also partnered with product-financing outfit Aspira that will offer 100 percent financing to enable younger users of apple products to purchase apple products.