Nairobi News

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Digital lender Zenka enlists top celebrities for its loyalty campaign

New digital lender Zenka Finance has launched its new loyalty campaign aimed at honouring loyal customers across the country with 40 smartphones.

Zenka said this is part of the non-standard features and projects it has been implementing to endear itself to its client base.

“We like to give our customers something beyond their expectations, as we believe that it is important to celebrate our valued clients and give them a reason to do more business with us,” said Zenka CEO Duncun Motanya.

The launch of the loyalty programme by the digital lender campaign will see top Kenyan celebrities give out 40 brand-new smartphones to those who register as Zenka’s new customers.

Among the celebrities expected to take part in the campaign include Jalang’o, Dj Shiti, MCA Tricky, YY, Mwaki, Desagu, Oga Obinna, Massawe Japanni and Diana Marua.

In the campaign, the customers are encouraged to register through the lender’s app with their favourite presenters’ promo code and then share their own unique promo code with family and friends who are yet to sign up.

“Getting smartphones is just a cherry on the cake, as every customer referring Zenka app to his/her friends will be rewarded with Ksh200 every time their friends apply and timely repay their first loans,” said Motanya.

“What’s more, once five of your friends have repaid their loans on time, you can withdraw the money to your M-PESA.”

Zenka was launched in the country 14 months ago and boasts of 2 million customers on its app, which promises first loans for free at 0% interest for up to 61 days.