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Billionaire Richard Branson choses Kenya as his favorite place


Virgin Group founder and business magnate Sir Richard Branson has chosen Kenya as one of his favorite places.

The endorsement is good news to Kenya’s tourism industry that has been struggling in the wake of terror attacks by Al-Shabaab militants.

“There’s something about Kenya that makes you feel like there’s magic in the air, wonder at every turn, and an ever-present sensation of oneness with nature. I always come back with a clear mind ready to take on my next challenge,” the philanthropist told a reporter during an interview in January.

Branson opened a tented safari camp in 2013 in the heart of Maasai Mara game reserve and named Mahali Mzuri  ‘a beautiful place’.

“A few years ago I had been told by a friend that the great migration was in danger of being choked by development. I wanted to do something about it, as I truly believe that there is nothing more magical than witnessing the grasslands of the Maasai Mara begin to rustle as millions of migrating wildebeests head for the plains of the southern Serengeti.”

The honorary Maasai elder added that he felt it is his duty to get involved with the community and he confessed that Mahali Mzuri has given him access to the best wildlife viewing in the world.