Artcaffé to run Dormans under new joint venture
Dormans will continue operating under its original name after its acquisition by Artcaffé, an Israeli coffee shop.
In a move expected to change the fast-growing coffee industry, Artcaffé’s managing director Sagi Vaknin further confirmed that plans are at an advanced stage to open parallel outlets at The Oval, a new commercial complex in Nairobi’s Westlands, opposite Ukay Centre.
Artcaffe will open a 250-seater restaurant along the buildings patio terrace while a Dormans Coffee outlet will be at the buildings atrium.
“This is an exciting opportunity to refresh the Dormans coffee house brand and further raise the customer experience standards while maintaining the great quality coffee Dormans always had,” he said.
Both firms accrued losses during the four-day Westgate Mall terrorism attack that left their outlets inoperable.
Artcaffé has embarked on the operational development planning processes that will involve the redesigning of Dormans outlets, refreshing of the menu and upgrading of the décor and customer experience.
“We are still recovering from the losses but are determined to push forward into a greater future, and this project is a significant step towards reaching our goals,” said Mr Vaknin.